Senior Digital Marketing Manager

Murray, UT

Full Time

Murray, UT

Senior Manager/Supervisor

About Us
At United Energy Workers Healthcare, we are driven by a deep commitment to those who’ve dedicated their lives to the energy sector. Founded by the grandchildren of a former Department of Energy worker, we have built our company around a passion for providing the highest quality healthcare to the energy worker community. Our mission is simple—ensure the well-being and health of the workers who power this nation. We’re looking for a skilled Digital Marketing Senior Manager to join our team and help expand our reach while delivering impactful marketing initiatives that truly make a difference.

Position Overview
As our Digital Marketing Senior Manager, you will be at the forefront of driving brand awareness, lead generation, and business growth through innovative digital marketing strategies. You’ll work closely with teams across the company to execute digital campaigns, optimize marketing systems, and ensure that our messaging resonates with the right audiences. If you're a strategic thinker with a passion for data-driven marketing and team leadership, we want you to be part of our mission to elevate the healthcare experience for energy workers.

Key Responsibilities

Digital Marketing Strategy: Develop and lead marketing strategies aligned with company goals, using your expertise to optimize our digital channels.
Team Leadership: Lead our marketing team and external contractors, fostering a collaborative and data-driven culture across departments.
Campaign Execution: Oversee and manage paid search, PPC, social media, SEO, and email campaigns, continually optimizing for performance.
Data-Driven Decisions: Utilize tools like HubSpot and Google Analytics to track key metrics and adjust strategies to improve ROI.
Content & SEO: Align content, SEO, and website strategies to drive traffic and engagement, ensuring that all content is on-brand and legally compliant.
Collaboration: Work with cross-functional teams—sales, operations, and more—to ensure that all marketing efforts support business objectives.

Qualifications

Experience: 5+ years in digital marketing with a focus on campaign execution, analytics, and lead generation.
HubSpot Expertise: Hands-on experience with HubSpot Marketing Hub or similar platforms for CRM integrations and marketing automation.
Strong Analytical Skills: Ability to interpret marketing data and drive performance improvements through insights.
PPC & SEO: Proven expertise in PPC campaigns, paid ads, SEO, and social media marketing.
Team Leadership: Experience leading marketing teams and working with contractors to execute complex campaigns.
Web Development Familiarity: Basic knowledge of website development tools (WordPress, Wix, etc.) and HTML/CSS is a plus.
Education: A Bachelor’s degree in Marketing, Business, Communications, or a related field.
Bonus: Certifications in Google Ads, HubSpot, or similar areas are a plus.

Why Join Us?
This isn’t just another marketing role. At United Energy Workers Healthcare, you’ll have the opportunity to make a direct impact on the lives of energy workers and their families. You’ll be working in an environment where collaboration and innovation thrive, helping us continue our mission of providing outstanding healthcare. We offer competitive pay, excellent benefits, and a supportive, mission-driven culture.

Apply Today!
Ready to help us make a difference? Apply now and take the next step in your career with United Energy Workers Healthcare.

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